Creative, big picture thinker able to analyze marketing problems and develop solutions that bring solid, measurable results using traditional and emerging social media platforms. Research, develop, test, distribute, analyze and track all types of creative functions to generate high impact, targeted multimedia marketing campaigns that increase brand awareness and customer loyalty. Experienced communicator with national media relations and crisis management experience.

Direct all strategies for external relations, including advertising, PR, and social media systems. Work closely with president's office as liaison with public relations firm. Manage 3 direct reports and collaboration with 14-member integrated marketing communications team.

• Initiated foundation first 100K market research project showing lack of name recognition.
  

• Launched PR campaign supporting $1B capital program to start a translation program in every remaining language that needs one by 2025.
  

• Increased name recognition by receiving coverage in over 70 media outlets such as BBC, AP Radio and Wire Services, Washington Post, Chicago Tribune, Orlando Sentinel and NPR, reaching 170M people worldwide.
  

• Planned and implemented media tour into countries such as Uganda, Tanzania and Panama to introduce our work.

Board Member, Orlando Chapter of Public Relations Society of America (PRSA)
Board Member, Central Florida Chapter of American Marketing Association (AMA)
Digital Nashville
Disaster PR Team Member, American Red Cross

PRSA Digital Impact (social media) Seminar, New York
FEMA Public Affairs and Policies and Procedures, Atlanta, GA
Institute for Crisis Management, Crisis Communications Certificate, Louisville, KY
AMA Social Media Workshop, Chicago, IL
PRSA Integrated Marketing Communications Seminar, Miami, FL
Western Kentucky University Photojournalism Mountain Workshop, Lebanon, KY